The new man is BOIISH. What does this mean? It means that the modern man is both boyish and mature, playful and serious. And that is what the BOIISH brand is all about.

Based in New York, BOIISH offers a high quality, innovative clothing line for beach-fanatic men that suits their athletic, stylish and well-to-do lifestyles. The company’s mission is to manufacture apparel for men that complements ordinary beachwear, meets men’s needs and reflects the lifestyle and fashion sense of today’s metrosexual male.

A BOIISH man is someone who is conscious of his body, has a substantial amount of income, is socially outgoing, and most of all, a fun-loving, playful beach guy and adventurer who greatly enjoys the outdoors.

What BOIISH Offers for Men and Boys Alike

The BOIISH collection at reflects the trendy image of the cosmopolitan male without staggeringly expensive prices. BOIISH offers modern men: 

  • a complete line of swimwear, leisure pullovers, pants, T-shirts and other resort or beach apparel.
  • same-day shipment of most garments and accessories.
  • small, medium and large sizes.
  • a product line manufactured in the USA.
  • the highest quality fabric and craftsmanship.
  • playful, boyish styles and designs.
  • fully lined swimwear crafted from high quality fabric consisting of 85% nylon and 15% spandex.
  • comfortable and stylish beach shorts with an elastic waistband for support, as well as a flat front that enhances the contours of the lower body.
  • shorts and casual wear produced from a blend of cotton and nylon.

If you are searching for a clothing line that will complement your wardrobe and reflect your lifestyle and fashion sense, BOIISH is definitely the answer. Get your BOIISH garments at today – a wardrobe essential for the modern man.

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