It is a known fact that one of the most attractive features of men is their bum. But there had been a time when their bum was covered up with saggy and loose-fitted underwear. Bum Chums decided to change all that! The motto behind their creation was to enhance and highlight one of the most attractive features of man in the proper light.

This British underwear brand was the creation of those who thought that underwear should highlight the bum area. The main aim behind the company is to provide underwear which is great fitting and enhances the sex appeal of men in general. The brand crafts underwear with undivided care and attention, yielding to exquisite pieces of apparel.

Bum Chums bikini swimwear is the ultimate in swimwear with a variety of vibrant colours. The cut of their swimwear is amazing with main focus on the bottom as usual. They cup at all the right places. The waistband of the underwear is folded edged and elasticated, giving a major advantage to the wearer as far as the comfort factor is concerned. There is a drawstring enclosed inside and the design gives a crisp and clean line. The double layered pouch lends supports as well as modesty when it gets wet. The vertically extended sides give this style a hybrid appearance, somewhere between a trunk and brief. The material used in this bikini swimwear is a mix of lycra and nylon and is completely safe from chlorine.

Bum Chums hipster boxer brief underwear gives a perfect fit to the wearer and the use of the mix of polyester and lycra is an added advantage to the comfort level and fit. The underwear sits around the hips. The material is stretchable, adding to the comfort. They are also available in liquid metallic lycra material whose sheen adds a sparkle to your style statement as well.

Bum Chums brief underwear cups and hugs the male body in all the right places. The low rise style of the underwear makes it perfect to be worn under low rise jeans. This style is a perfect blend of suggestiveness and modesty.

Bum Chums jock strap is made of a mix of cotton and lycra and offers great fit, support and enhancement. The style is revealing and is available in a bunch of colours.

Bum Chums thong underwear is in fact a must in every man’s wardrobe due to their unique style, colour and designs. Buy Bum Chums at Deal By Ethan today if you love to flaunt your bums!

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